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WEB DESIGN, BRANDING
OliviaGiaccio.com

  • Task:

    • • The U.S. Ski Team operates without government funding, meaning each athlete must actively raise awareness and secure sponsorships to support their career. Olivia needed a dynamic, engaging website to keep her fans updated on her World Cup results while also serving as a powerful platform to attract potential sponsors.

    Execution:

    • • I began by creating a simple yet striking logo designed to scale seamlessly across a variety of channels.
    • • Using her newly created branding icon as a foundation, I designed a sleek, energetic site that captures the excitement of her journey, combining bold visuals, and compelling storytelling to showcase her achievements and sponsorship opportunities.

    Result:

    • • Her brand has become a recognizable and respected mark within the mogul skiing community.
    • • Olivia has gained additional sponsorships and increased interest as her visibility has grown.